Cinematography Breakdown: New England Summit Video
Hi, my name is Chris Hunter and I run Collective Thought Media. A full service video marketing company located in Middletown, RI. When I'm not working you can usually find me riding one of my motorcycles or mopeds somewhere near the Atlantic Ocean.
Movement Mortgage - New England Summit Video
We were approached by the New England regional director of Movement Mortgage to help produce an internally facing video that would be displayed at their annual summit conference held in Boston, MA. The video was to be shown directly before their CEO took the stage, and it’s primary purpose was to show the human side and personalities of the five market leaders.
The regional director had developed a boxing / training theme for the video, as he had spent a lot of time training in boxing gyms in Providence Rhode Island as a youth. The theme of boxing and training was used as a metaphor to represent the hard work and perseverance needed to succeed in the mortgage industry. The client expressed the desire for a dark, moody atmosphere for the B-Roll footage, contrasted with the more traditional interview footage.
We shot the B-Roll footage over one 8 hour day. The day exterior shots were completed between 2:30pm and 5:30pm. We shot with a Sony FS700 / 7Q+ recording ProRes 422 in a mix of 4k/60p and 2k/240p. We also shot with a Sony A6300 on a Ronin-M gimbal at UHD/24p, and a Phantom 4 Pro at 4k/60p. This was very much run and gun style, with minimal setups.
For the night interiors, we shot from 6:30pm-10:00pm, in a local gym space.
- Our lighting setup consisted of a single Dracast 1000 Silver LED boomed overhead, and shot through two gels (02 Bastard Amber, 33 No Color Pink) and ½ Tough White Diffusion doubled up. This was skirted with a piece of black cloth to control spill.
- We then set a second Dracast 1000 Silver LED (also with same gels as above), bounced off a 48x74” silver reflector, and flagged it to control background spill.
- We placed a 1x1 LED panel as a rim light camera left behind the subjects, and gelled that 65 Daylight Blue (and we switched to 21 Golden Amber for a few shots). This edge light was positioned directly behind a smoke machine we had running as well in order to really fill the background with the colored gel rim light.
- We finished off the setup with two round LED “spotlight” style practicals mounted on the back wall, pointing back towards the camera and the subjects.
The interview shoot was completed a week later at their Providence office.
We shot 6 interviews in about 8 hours with two setups. Key light was again a Dracast 1000 LED through a 48x72” diffusion panel, with the 1x1 as a rim light. We shot with the Sony FS700 as A Cam and a Sony FS100 on a Konova K2 motorized slider as B Cam.
The project was cut in Adobe Premiere Pro and delivered to the client on March 28th for their conference on April 3rd.
The full video was somewhat lengthy and designed for being used in-person at the summit, but here's a snippet below so you can get a sense of the final product!